Home. Occasions. People. Events. - That's Us! A family run business in the heart of Alsager.

Whatever the theme, event, celebration or occasion, we've got you covered. We endeavour to provide THE costume everyone else remembers as well as ensuring you arrive at your event with the perfect gift and greeting card for your host(s).

We welcome you to visit our premises in Alsager, where our sales team are happy to help and advise you - like your very own personal shopper! We are of course operating a strict one in (household) one out policy and have a sanitation station on arrival, keeping us all Covid-19 secure.

As well as stocking new off the shelf costumes of course, our ex-hire fancy dress and vintage collection are mostly unique one-offs, vintage and/or handmade. We cover stag and hen do’s, office team building, corporate events or even a day at the races! Whatever happened to top hat and tails? (We have them too by the way).

It's the little finishing touches that make all the difference and we stock thousands of accessories and props to complete your look. Wigs, hats, shoes, jewellery even, to give your outfit that extra charm. Lenses, face paints, hairspray, latex make up too - Halloween is our speciality!
We offer a free next day delivery service for all orders above £15 within ST7 postcode (excluding Sundays), a local click and collect option, or we can ship your items direct. Our online store is growing and changes daily.

We also now stock a unique range of quality homeware and interior accents, and are always happy to exhibit a snapshot of any of our ranges at your event, function or workplace, for your guests, clients or staff to browse over - following strict social distancing rules of course!


Who Are We?

H.O.P.E is an independent family run business and is something we are extremely proud of. After starting out in Haslington, at the very long established Fancy-Pants fancy dress shop, we moved into Alsager and extended our gift, cards and interiors lines. In addition to our Alsager and online store, we now have regular stalls at local artisan markets, and are regularly at Market Drayton street market on Wednesdays and Newcastle-under-Lyme on Saturdays.